ZETARIS

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Latest Posts

Policy-based query governance

Organisations face significant regulatory and compliance risks from their data management and analytics practices. With the proliferation of data and the significant business opportunities centring around data analytics and AI, real-time policy-based governance of data, operations and development is essential.

January 31, 2020

Hybrid Cloud Data Warehouse

December 6, 2019

Are you building a dumb robot?

May 21, 2019

Making complex queries

June 13, 2019

Being in the moment with your customer

May 26, 2017

Blog

Policy-based query governance

January 31, 2020

Blog

Hybrid Cloud Data Warehouse

Scattered and disparate data environments are the norm for most enterprise BI architectures. Customers seeking to move to a modern cloud data warehouse platform (like Snowflake) experience major difficulties due to business logic complexity, transformation logic handling, lack of automated exception processing and other data structuring challenges. Zetaris simplifies this by providing a single location for connecting, modelling and querying all the data. Our Intelligent Semantic Engine and Business Data Fabric builder enables the organisation and preparation of data in different places whilst supporting complex query workloads in real-time. In turn, this makes migration to Snowflake a non-disruptive business agenda.

December 16, 2019

Blog

Making complex queries across external databases run is why you need a Data Fabric.

A virtual data warehouse enables a join of data across many data stores and networks or clouds for creating the views that the tools need. This is a step-change in the data platform and integration world where the old approach (build a data warehouse or data lake) means data has to be moved, re-structured, or transformed and ordered before any value can be created. In the traditional data lake or data warehouse approach (the centralized model), data quality issues are created by mistakes being made during the costly physical data integration project. Zetaris has solved these massive cost inefficiencies and technical barriers to analytics at scale. Zetaris changes everything! We don't move or duplicate data for analysis. We implement a virtual data warehouse.

June 13, 2019

Blog

Are you building a dumb robot?

Artificial-intelligence presents an exciting business opportunity far beyond simple business process automation. However, organisations who have not addressed their data quality challenges, who are not embracing a real-time business rules reconciliation approach to data architecture are in danger of creating the worst outcomes its business could imagine.

May 21, 2019

Blog

Being in the moment with your customer

Over the last few years, Zetaris has been helping clients get closer to their customers by building deep analytics applications embedded in customer interaction technologies. Through several learning cycles we've distilled what works and what is problematic when trying to influence customer behaviour through permission based interaction in real-time. In this article, I've tried to offer these learnings and insights into how In-context Real-time Interaction may be brought to life.

May 26, 2017

Blog

Big Data duplication - don't do it

Why do data analytics and big data projects create massive unnecessary cost overheads in the form of data duplication, unnecessary transformation and data lake proliferation?

May 8, 2017

Blog

The Virtual Data Warehouse

Every organisation wants real-time capability to join, clean and analyse comprehensive data presented in a way that is easy to understand and act on. IT experts continue to work on solutions to achieve this. But, as the volume and variety of data increases exponentially, these solutions continue to prove temporary and partial.

October 1, 2019

Blog

Established Business Models Are Under Attack

How quickly is your business model evolving to create new, more engaging, easier user experiences with your customers?

January 29, 2019

Blog

AI & Data Preparation – Avoiding ‘Garbage-In, Garbage-Out’

Once the bogeyman of science fiction movies and video games, artificial intelligence is rapidly approaching the point at which it will become an indispensable business tool. More than 75% of executives believe that AI will open up new business for their companies, and 85% believe that the technology will allow them to gain a competitive advantage. While not possessing the general intelligence and sentience of fictional robots, real world applications of what’s referred to as narrow or weak AI (focused on a single task) are breaking new ground and upending old paradigms.

March 3, 2018

Blog

Beyond The Lake – Embracing The Future Of Business in the Cloud

With as many as four out of five small businesses in the United States tipped to embrace cloud computing by 2020 and similar adoption rates in Australia, it’s no longer about just getting in the door. While previously integrating these new technologies into your business was enough to set you apart from the herd, increased market penetration will mean that organisations looking for an edge need to get creative.

December 3, 2017

Blog

What Makes A Data Scientist

Data science is a victim of its own success. Just like any other corporate fad, the field has become one of those things that is sometimes signed off on without close scrutiny from decision-makers who are more focused on portraying their company as a progressive market-leader. This is a tragedy, as data science can offer significant benefits to businesses across a wide range of industries when implemented correctly, potentially saving organisations significant amounts of time, money and labour. An extreme example came from management consulting firm McKinsey & Company, who estimated that big data initiatives could cut the US healthcare spending bill by as much as $450 billion. The same is true at any scale – when done right, big data cuts inefficiencies and wastage, letting you reroute resources back into growing your organisation.

November 24, 2017

Blog

Overcoming the Challenges of Analytics In The Workplace

There’s never been a more exciting or challenging moment for the analytics industry. With every advance in any technology comes both new opportunities and new difficulties, and big data analytics is no exception. As the technology rises in prominence in Australia – now sitting on the same ‘must-have’ list as CRM and marketing automation platforms – and more decision-makers become aware of how it could transform their business, the pressure is on people across the analytics industry to become effective evangelists.

November 13, 2017

Blog

Founder & CEO, Vinay Samuel named top 30 Entrepreneurs of the Year 2017

Zetaris is changing the way organisations manage, wrangle, join and analyse data. With its leading analytical data platform, customers can connect to, organise, transform, analyse and visualise data across different data sources without moving it and with minimal need for deep technical skills. Through artificial intelligence, automation, workflow management and analytical data virtualisation, Zetaris enables analytics over data that is disparate and dispersed in many different data stores. It’s a virtualised analytics and automation software solution that dramatically saves time and cost while opening up the possibilities of actionable insights to everyone.

November 8, 2017

Blog

Plotting The Future of Big Data at Advancing Analytics

In mid-October, Zetaris were proud to be the Principal Program Sponsor for Advancing Analytics National Conference. Staged by the Institute of Analytics Professionals of Australia – the largest analytics community in Australia – the conference offers unparalleled professional, educational and networking opportunities. The event brought together some of the best and brightest in analytics from across the country, covering a variety of industries including finance, social networking, energy, real estate and health & wellness, demonstrating the breadth and the versatility of the discipline.

November 8, 2017

Blog

Westpac using Zetaris solutions to develop their own analytics offering

Data, according to the Economist magazine, is the “new oil” and now, the world’s most valuable resource. As with any new commodity, the data explosion has spawned a “lucrative fast growing industry” spearheaded by the titans of the digital era: Amazon, Apple, Google and Facebook.

October 31, 2017

Blog

The Importance of Data Quality

Many businesses are beginning to realise that there’s a potential trap implied in the term ‘big data’. These organisations have put a larger focus on quantity over quality, assuming that to succeed at big data they simply have to have the biggest data sets.

October 17, 2017

Blog

Smarter Is Faster
– Why Your Agile Business Needs Intelligent Data Analytics

The data’s in! Agile frameworks aren’t just here to stay, they’re the dominant way of doing business.

October 9, 2017

Blog

Big Data Not Only Valuable for ICT

Big data is increasingly relevant to a range of industries, with sophisticated analytics infrastructures being built at companies across a diverse range of industries from sportswear to oil & gas, healthcare and entertainment. While it has broadened its appeal, those organisations outside the tech world that are taking the big data plunge are thoroughly in the minority, with many still considering it a non-issue.

Octobber 4, 2017

Blog

A Guide To Getting Closer To Your Customer In Real Time

September 24, 2017

Blog

How Actionable Insights Boost Your ROI on Big Data Analytics

When it comes to big data, it’s not uncommon to get so caught up with individual figures that you lose sight of the big picture. Often businesses get overwhelmed with the idea of ‘big data’ by trying to look at the data individually, rather than what the data is saying. According to IDC Research, total global revenue for Big Data and Business Analytics will reach $203 billion by 2020. With such a significant growth predicted, it is essential businesses understand how to truly leverage data analysis to create tangible insights, results, and meaningful return on investment.

September 9, 2017

Blog

Analytical Virtual Data Lake leading Data Virtualization into the 4.0 era

Data is in different silos across the organization and is hard to bring together with existing technologies. Many organizations, with legacy technologies (even Data Lakes), have failed to integrate their enterprise data because physical movement and joining it is difficult and costly. Old data integration methods slow analytics adoption and restrain the ability to address this challenge.

August 7, 2017

Blog

5 Keys for turning Big Data into value for your customers

July 27, 2017

Blog

Analytics platform targets global market with new Head of Product Marketing

Following the announcement of a new VP Sales & Operations earlier this week, Big Data and Data Analytics mover Zetaris, look to further develop their marketing strategy by appointing Stephanie Collis as Head of Product Marketing & Communications. Stephanie brings with her a versatile breadth of knowledge across digital, above-the-line, and direct marketing, and her experience in market analysis and strategic marketing is seen to play a key role in the anticipated growth of Zetaris.

July 14, 2017

Blog

Data industry veteran appointed as VP Sales & Operations

Next generation data warehousing and virtual data lake platform player, Zetaris, have announced that ex-IBM, Netezza, Oracle and MarkLogic sales leader, James McCarthy, has joined as VP Sales & Operations. Strengthening their sales team, McCarthy has been brought in to expand upon the successful launch phase and continue to breakthrough and capitalize upon the data platform market.

July 12, 2017

Article

Fostering next generation of Analytics students

Established in 2014 in response to a McKinsey Global Institute report which estimated a shortage in people with deep analytical skills by 2018 in both the USA and Australia, the Centre is an innovative and multi-disciplinary hub within the Melbourne Business School that provides executive education programs, world-class research and a renowned Master of Business Analytics degree program.

June 29, 2017

Video

How studying an MBA helped Zetaris CEO, Vinay Samuel to think differently about strategy, governance and markets.

"I wanted to take my career to the next level... This flexible program provided a lot of insight in to business, particularly from a strategy point-of-view."

October 7, 2015

Article

Reinventure’s strategic investment in an up and coming Australian Big Data software disruptor

VC investment firm Reinventure has made a strategic investment in Zetaris, an up and coming Australian Big Data software disruptor. Zetaris have created the Zetaris Analytics Workbench - a Prescriptive Analytics Workbench for creating powerful Big Data applications for all industries.

August 7, 2015

Article

Zetaris CEO, Vinay Samuel, featured in July issue of CMO Magazine

Zetaris CEO, Vinay Samuel, is featured in the July issue of CMO Magazine. In the article, PUSHING THE ENVELOPE: ARTIFICIALLY INTELLIGENT, Samuel discusses automation in marketing saying “We see the marketer rising above manual execution and moving up to more of a monitoring and governance role, looking at the market and seeing how the brand and product is performing, rather than executing manually.” He discusses Zetaris’s new Alchemist product, a new tool for business analysts and data scientists.

July 17, 2015

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Latest Posts

Policy-based query governance

Hybrid Cloud Data Warehouse

Are you building a dumb robot?

Making complex queries

Being in the moment with your customer

Policy-based query governance

Hybrid Cloud Data Warehouse

Making complex queries across external databases run is why you need a Data Fabric.

Are you building a dumb robot?

Being in the moment with your customer

Big Data duplication - don't do it

The Virtual Data Warehouse

Established Business Models Are Under Attack

AI & Data Preparation – Avoiding ‘Garbage-In, Garbage-Out’

Beyond The Lake – Embracing The Future Of Business in the Cloud

What Makes A Data Scientist

Overcoming the Challenges of Analytics In The Workplace

Founder & CEO, Vinay Samuel named top 30 Entrepreneurs of the Year 2017

Plotting The Future of Big Data at Advancing Analytics

Westpac using Zetaris solutions to develop their own analytics offering

The Importance of Data Quality

Smarter Is Faster – Why Your Agile Business Needs Intelligent Data Analytics

Big Data Not Only Valuable for ICT

A Guide To Getting Closer To Your Customer In Real Time

How Actionable Insights Boost Your ROI on Big Data Analytics

Analytical Virtual Data Lake leading Data Virtualization into the 4.0 era

5 Keys for turning Big Data into value for your customers

Analytics platform targets global market with new Head of Product Marketing

Data industry veteran appointed as VP Sales & Operations

Fostering next generation of Analytics students

How studying an MBA helped Zetaris CEO, Vinay Samuel to think differently about strategy, governance and markets.

Reinventure’s strategic investment in an up and coming Australian Big Data software disruptor

Zetaris CEO, Vinay Samuel, featured in July issue of CMO Magazine

ZETARIS

REQUEST DEMO

Smarter Is Faster
– Why Your Agile Business Needs Intelligent Data Analytics